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            Announcing the 2000 New Media Prize 
            awards at the Bologna Children’s Book 
            Fair 
            
            The world’s leading software points to 
            a new trend in edutainment: teaching children to reason in order to 
            free up their creativity. And vice versa  
            Three 
            American titles, one French and one Japanese-German 
            production. These are the 
            five winners of the fourth 2000 Bologna New Media Prize, the 
            international competition which the Bologna Children’s Book Fair, in 
            collaboration with the magazine Children’s Software Revue, 
            awards to the most ground-breaking, top-quality products in 
            multimedia publishing. 
            Announced today, the prizes will be 
            officially presented on Wednesday 29th March in Bologna, 
            during the opening ceremony of the Children’s Book Fair, the world’s 
            leading event in children’s publishing. 
            The 2000 New Media Prize has been 
            awarded, for the USA, to Pit Droids (Best Interactive 
            Adventure category), a CD-Rom produced by Lucas Learning, the 
            electronic label of the director of Star Wars; to Redbeard’s 
            Pirate Quest (Best Small Publisher Title category), a game 
            connected to the computer; and to Intel Play Me2Cam Activity 
            System (Best Innovation category), a software product complete 
            with webcam that projects the player’s image onto the computer 
            screen. 
            From France, the award goes to the 
            CD-Rom Uncle Albert’s Magical Album (Best General Learning 
            Simulation category). The Czech artist Kveta Pakovská also wins an 
            award for her Alphabet (Best Book Adaptation category), an 
            extraordinary journey through the world of writing co-produced by 
            the German publisher Tivola and NHK of Japan. Pakovská wins the 
            prize for the second year running. 
            Four titles, all American, receive 
            honourable mentions: Sim Theme Park, or how to build and 
            manage a theme park; I Spy Spooky Mansion, an adventure in a 
            haunted house; JumpStart Phonics Learning System, a writing 
            learning programme; and 3D Ultra Lionel Train Town, a genuine 
            test of logic in the form of a railway setting. 
            The prizes and mentions were assigned 
            by an international jury which examined over 750 products from all 
            over the world in 1999.  
            The members of the jury were Gigi 
            Tagliapietra of Italy, co-founder of "Progetto Onda" at 
            Desenzano on Lake Garda; Au Wing Kee (China), Department Head of the 
            Hong Kong Education Institute; Warren Buckleitner (US), director and 
            editor-in-chief of Children’s Software Revue; Thomas Feibel 
            (Germany), author of the Children’s Software guide; Ulla 
            Gjoerling (Denmark); Serge Pouts Lester (France), director of the 
            Technology for Education Monitoring Centre; Susan McLester (US), 
            director of Technology & Learning Magazine; Ingrid 
            Nordkvist (Sweden), researcher at GPC Learning Lab; Kyung Woo 
            Lee (South Korea), lecturer in education at the Ewha Women’s 
            University in Seoul. 
            "For a long time", commented Warren 
            Buckleitner, coordinator of the jury, "the world of education has 
            been dominated by a frequently haughty rationalism. Then came the 
            equally disdainful fashion of creativity above all else. Now it 
            seems that common sense has prevailed: it is recognised that 
            reasoning ability helps creativity and, vice versa, a creative mind 
            reasons more effectively. In this respect, this year’s prize-winning 
            products set a new standard of excellence by offering our children 
            new ways to hone both their reasoning and creative 
            skills". 
            The prize-winning titles will be on 
            show in the Software Arcade, the special showcase which the 
            Children’s Book Fair dedicates to multimedia and which this year 
            will play host to around thirty top publishers. 
              
              
            The five winners of the Bologna New Media 
            Prize 
            
             Category: Best General Learning Simulation 
            
            Uncle Albert's Magical Album France, 
            1998 CD-Rom 
            production: VtechSoft Inc.(www.vtechsoft.com) 
             Systems: Win 95, 98; Mac OS Subject: logic, 
            problem solving, science  Age group: from 9 years 
             Price: $29.95, 1998 
            The player has to set free 
            a small animal trapped in a magical album by navigating through the 
            pages of the album and solving logic tests, discovering hidden 
            passages and collecting certain objects. One innovative feature of 
            Uncle’s Albert Magical Album is that each problem has not one 
            but several solutions. Another innovative aspect is the possibility 
            to interact with "intelligent" animals. In this way children learn, 
            for example, that insects can lift objects much heavier than their 
            body weight. One interesting sequence includes races between groups 
            of insects (ants, snails, beetles, etc.) to establish their 
            different speeds. Other activities get children to visit an Egyptian 
            tomb to photograph a mummy, or visit a laboratory to study plants 
            and animals. 
            What the jury said: 
            "This superb CD-Rom uses multimedia and problem-solving methods in a 
            superlative way. The non-linear activities take children through 
            page after page of beautiful images and challenge them to think in a 
            manner that is both creative and non-conventional". 
              
            Category: Best 
            Interactive Adventure 
            Pit Droids  USA, 
            1999 CD-Rom Production: Lucas Learning 
            (www.lucaslearning.com)  Systems: Win 95, 98; Mac 
            OS Subject: logic, programming  Age group: from 
            10 years  Price: $29.95
  
            The programme features a 
            series of tests (300 in all) of increasing difficulty, all set in a 
            Star Wars-type graphical environment. The aim of the game is to help 
            a group of robots called Pit Droids to overcome various obstacles 
            until they reach their final destination - the Podrace Arena. The 
            player has to programme the robots so that they take the right path 
            through the obstacles. By navigating correctly, the player 
            accumulates points that take him to higher levels in the game. 
            Educational value? First, the Droids are fun creatures and both 
            children and adults are instinctively drawn to help them. Second, 
            the levels of the game are designed so that each obstacle is 
            slightly more difficult than the previous one, but with an extra 
            twist. Moreover, there is a help facility always within reach should 
            the player get stuck. Lastly, the logic exercise in each test is 
            designed to give the player total control and even change the 
            solutions. 
            What the jury said: 
            "This extraordinary and compelling exercise in problem solving is 
            ideal for older children. It is perfect for encouraging children to 
            think logically and solve spatial problems through play". 
            
  
            Category: Best Small Publisher Title 
            
            Redbeard's Pirate Quest 
             USA, 
            1999 Toy/Software Production: Zowie 
            Entertainment, Inc. (www.zowie.com)  Systems: Win 95, 98; 
            Mac OS Subject: fantasy, logic  Age group: from 
            4 years  Price: $55 
            
            The toy is a pirate ship, 
            with four sailors, which is connected to the computer through the 
            serial port of the keyboard (which continues to function). When the 
            software has been loaded, the ship and its crew appear on the screen 
            in the middle of the sea. When the real objects are moved, the same 
            thing is repeated on the screen in real time. By moving the sailors 
            the scene comes to life and the players can sail towards remote 
            islands, fight with the ghosts of old pirates and wrestle with sea 
            snakes, as they hunt for the treasure needed to free Redbeard. The 
            game has an unusually realistic feel: by moving the rudder, the ship 
            changes course with the right degree of tension. The games are 
            automatically saved so that the treasure amassed by the player will 
            not be lost for later games. 
            What the jury said: 
            "This combination of toy and software shows how interactive 
            technology can support and extend a children’s game. We would have 
            preferred more depth in the activities. Nevertheless, the skill in 
            manoeuvring the ship so as to control the computer proves that this 
            tool works very well". 
            
              
            Category: Best Book Adaptation 
            Alphabet 
             Germany, 1999 CD-Rom 
            Publisher: Tivola Electronic Publishing, Inc. (www.tivola.com) 
             Systems: Win 95, 98, NT; Mac OS Subject: 
            Writing and signs  Age group: 4-10 years  Price: 
            DM 6g., 1999, b
  
            Animation, no end of 
            surprises, magical music and the voices of children to guide us 
            through a fantastic alphabet. 
            *Co-producer: NHK 
            (Japan) 
            The jury’s comment: 
            "Last year we were impressed by Midnight Play. This year, we had the 
            pleasure of seeing more of Kveta Pakovska’s work in an even more 
            compelling setting. This is a dreamlike alphabet packed with visual 
            creativity. If you want to see the new media as an art form, take a 
            look at this software". 
            
  
            Category: Best 
            Innovation 
            Intel Play Me2Cam 
            with Fun Fair  USA, 1999 CD-Rom 
            Publisher: Mattel Media, Inc. (www.mattelmedia.com) 
             Systems: Win 98 Subject: game play, virtual 
            reality  Age group: 4-14 years  Price: $ 
            69.99 
            How do you catapult 
            yourself into a software product? With this exceptional 
            videocamera/CD-Rom that is easy to install (on top of the monitor) 
            and manoeuvre. Simply pose for five seconds, the time it takes for 
            the camera to film you. Your image will appear like magic on the 
            screen and star in any one of the five games provided. For example, 
            in Snow Surfin' you will be on a snowboard: standing up in 
            front of the webcam and the computer you can ski around obstacles 
            that appear on the screen, such as rocks, trees and penguins. Other 
            strange games include Pinball, where your head and hands 
            appear as flippers, and Bubble Mania, where you can create 
            bubbles by moving your hands. Is it worth the price? Well, at least 
            it is one of the few software products out there which get children 
            up off their seats and using their muscles. 
            What the jury said: 
            "Although the activities are limited in number, this 
            telecamera/software package is a fun innovation for kids in the way 
            they interact with the computer. The programme allows them to 
            control their experience with the whole body rather than through the 
            mouse". 
            
            Honourable 
            mentions
  
            Sim Theme Park  USA, 1999 CD-Rom 
            Production: Electronic Arts (www.ea.com)  Systems: Win 95, 
            98 Subject: economics, creativity, organisation and 
            management of a theme park.  Age group: from 12 years. 
             Price: $39.95 
            Once the player has 
            designed the theme park with scenic railway, go-kart tracks and 
            other rides, he then becomes responsible for managing the park, 
            setting admission fees, hiring staff and so forth. Building the park 
            using the Instant Action facility is relatively simple. The 
            park is soon packed with visitors and the money is pouring in before 
            you know it. But not everything is running smoothly. Some strange 
            characters throw stink bombs and other gadgets which upset the 
            visitors. The player has to call in the health and safety people. In 
            Full Simulation mode you can build the park from plans, 
            creating entrance avenues, hills and other features, hire your staff 
            one by one and then open the park when everything is ready. The 
            player has to do his own research and if necessary borrow 
            money. 
            Warning: the product 
            requires systems running at a minimum of 400 MHz and without 3D 
            accelerator cards. 
            
              
            I Spy Spooky Mansion 
             USA, 1999 CD-Rom 
            Production: Scholastic New Media (www.scholastic.com) 
             Systems: Win 95, 98; Mac OS  Subject: reading, 
            language, rhyme, classification, logic, memory  Age group: 
            6-10 years Price: $29.95 
            This second CD-Rom in the 
            I Spy series includes thirteen brain-teasers, set 
            inside a dark house, created by Jean Marzallo. By solving one 
            question after another the players have to find the way to get out: 
            i.e. they have to find objects concealed amongst collections of old 
            dolls and butterflies, or in intricate assortments of keys, buttons, 
            safety-pins and similar objects. Also hidden in the rooms are a game 
            with three concentration levels, a timed game and a do-it-yourself 
            I spy game enabling children to create their own puzzles and 
            to write their own brain-teasers. The combination of games and 
            riddles gives the product special value and provides an original, 
            fun way to experiment with language. 
            
              
            Jumpstart Phonics Learning 
            System  USA, 1999 CD-Rom/Video 
            Production: Knowledge Adventure (www.knowledgeadventure.com) 
             Systems: Win 95, 98; MacOS  Subject: reading, 
            phonetics, writing, constructing words and phrases.  Age 
            group: 3-8 years.  Price: $70 
            
            The price is reasonable 
            and the product is good value: there are four good edutainment 
            programmes, two 30-minute videos and three exercise books for 
            learning to read. The main programme offers twelve activities, 
            controllable by mouse or voice-activated with voice recognition 
            software. An easy-to-install microphone is included so that children 
            can pronounce the words clearly and read the letters on the screen. 
            Like a teacher or parents, the software can "hear" if the child has 
            made the right selections. All of these activities begin by teaching 
            children to recognise sounds and letters at an easy level and then 
            progress gradually to reading words and phrases at a higher level. 
            The other three programmes belong to the Learning Games 
            series (JumpStart ABCs, JumpStart Phonics and JumpStart Spelling), 
            which offer fun ways to practise these skills. 
            
              
            3-D Ultra Lionel Traintown 
             USA, 
            1999 CD-Rom 
            Production: Sierra On-Line (Havas) 
            (www.sierra.com)  Systems: Win 95, 98, 
            NT Subject: logic, problem solving, creativity, space and 
            time relations  Age group: from 7 years  Price : 
            $19.95 
            Created by Jeff Tunnell 
            and the team which produced The Incredible Machine, this 
            virtual train set includes a comprehensive range of locomotives, 
            carriages and wagons based on the Lionel collection. The programme 
            allows you to position tracks and towns, the floor of a room, the 
            moon, a classroom, and a winter village. And whilst it is fun to 
            create the setting, it is even more of a challenge to solve one of 
            the 72 games included in the programme. The levels of difficulty 
            vary (from easy to very hard), but all of them require attention to 
            timing and strategy. In one of the activities, children have to 
            manoeuvre a train on an obstacle course in order to deliver a cargo 
            of Christmas presents on time. In another game, they have to operate 
            eight switches to keep traffic flowing. They win if they manage to 
            avoid collisions for 60 seconds. 
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